Monday, January 2, 2012

Alton Towers 2012: Dare You Enter?

Alton Towers, located in the United Kingdom, has a deep love for both teasing their new attractions to fans and also of creating some of the most dramatic marketing for them that the industry has ever seen.

A perfect example is the park's 2012 ride, currently called Nemesis Sub-Terra.  The ride will be located two stories underground, and continue on with the elaborate theme that was created for the park's famous Bolliger and Mabillard inverted coaster, Nemesis, which opened in 1994.  Aside from that, the rest is still shrouded in mystery.

Most information on the ride is currently contained on the park's website in the form of a comic book style video, along with a press release that declares that Jack Osbourne as the park's Director of Fear.

According to the Funland Blog the ride will be mini-drop towers that are partially located underground in order to fit in with the park's super strict height limits.  The promises to release more on the ride, which is set to open March 24th, in the coming weeks.  For now, your guess is as good as mine!